Sunderland has been described as engaging in ‘transfer madness’ by respected German publication Sport Bild due to their ambitious summer spending spree.
The Black Cats are determined to solidify their position in the Premier League and have wasted no time in the transfer market securing a number of new signings, none of whom have prior experience in the Premier League.

Their record-breaking £30m acquisition of Habib Diarra from Strasbourg has caught the attention of fans, as has the £21m spent on Brighton & Hove Albion’s Simon Adingra.
Enzo Le Fee’s loan was made permanent for £20m, and Noah Sadiki was brought over from Union SG for a fee of £15m. Chemsdine Talbi also joined from Club Brugge for £17m, while Reinildo Mandava was brought over on a free transfer.

Sport Bild noted the ‘transfer madness’ unfolding at the Stadium of Light, with a headline declaring: “Transfer madness at Premier League newcomers.”
The magazine praised Sunderland’s activity in the transfer market, highlighting their desire to make a mark in the Premier League following promotion.
Despite significant departures, including Jobe Bellingham to Borussia Dortmund and Tommy Watson to Brighton, Sunderland shows no signs of slowing down their spending as they support head coach Regis Le Bris in his efforts to avoid relegation.
Despite their investments, bookmakers still consider Sunderland as favorites for relegation this season, with odds as low as 1.33. This reflects the challenges faced by newly promoted clubs in recent years, with all three promoted clubs suffering relegation in the past two seasons.